RFDS Victoria Strategy 2030
For nearly a century, the Royal Flying Doctor Service has been an icon of Australian healthcare, delivering life-saving medical services to the most remote corners of the country. RFDS Victoria continues and expands on this proud tradition, leading the way in transport solutions and primary healthcare delivery. From our earliest days, we have harnessed technology and creativity to overcome the challenges of distance, ensuring that vital care reaches those who need it most.
Our Strategy 2030 sets out a bold goal to be a valued and trusted healthcare provider, connecting people with primary health care, delivering critical services, and responding to health inequity across the state.
Our vision
Healthy, connected and thriving. Every person. Every place, no matter how remote.
Our Mission
We deliver accessible health and wellbeing services with an enduring commitment to safety, quality, and innovation. Working collaboratively with our partners, we advance health equity and support the diverse needs of the communities we serve.
Our Strategic Pillars
1. Quality Care
We respond to community need through enhanced access to targeted clinical and non-clinical services. By strengthening engagement with diverse communities, scaling our services, and piloting innovative models of care, we aim to improve health and wellbeing outcomes for all Victorians.
2. Empowered People
Our people are at the heart of everything we do. We invest in leadership, diversity, engagement, and ongoing development, fostering a culture where everyone can perform at their best and feel safe, valued, and included.
3. Collective Impact
We amplify our impact by raising awareness, strengthening collaboration, and deepening partnerships with government, health organisations, and community groups. Through advocacy, brand awareness, and supporter engagement, we champion the right to health care for all.
4. Transformative Change
We are committed to evolving our core functions to drive growth and impact. This includes strengthening business development, ensuring financial sustainability, embedding data-driven decision-making, and reducing our environmental footprint.
Our Commitment to Community
RFDS Victoria honours the expertise and resilience of regional, rural, and remote communities. We work alongside local health providers, employ local staff, and offer meaningful volunteer opportunities. Our approach is collaborative, innovative, and grounded in respect for the communities we serve.
Looking Ahead
With the support of our donors, partners, and the wider community, RFDS Victoria will continue to deliver on our promise: healthy, connected, and thriving communities—every person, every place, no matter how remote.
