Media Officer
Media Officer
Tell powerful stories and build media relationships that help protect and enhance the reputation of one of Australia's most trusted charities.
Classifications
- Advertising / Media / Publishing
- Publishing
- Permanent / Full Time
Key points
- Join a multi-award-winning team as we head towards our centenary celebrations!
- Tell meaningful stories that make a real impact
- Help protect and grow the RFDS brand and reputation
Description
The Royal Flying Doctor Service (Queensland Section) (RFDS) is seeking an enthusiastic and proactive Media and Communications Officer to join our Fundraising and Engagement team.
Reporting to the Media and Content Manager, you'll play a hands-on role in identifying, developing and sharing compelling stories that highlight the impact of RFDS services across Queensland. You'll work across media relations, content development and reputation management to drive awareness, engagement and trust in the Flying Doctor brand.
This is an exciting permanent, full-time opportunity for a communications professional who enjoys building relationships, uncovering stories and seeing their work make a genuine difference.
Key Responsibilities
- Develop and deliver proactive media stories that showcase the impact of RFDS services across Queensland
- Prepare media releases, statements, briefing notes, talking points and media responses
- Build and maintain strong relationships with journalists, media contacts and internal stakeholders
- Coordinate media opportunities, interviews, events and campaign activities
- Manage and respond to media enquiries and assist with reputation and issues management
- Monitor media coverage, emerging issues and social media activity to identify opportunities and risks
- Create, adapt and distribute engaging content across media, digital, web and social channels
- Support the reporting and analysis of media activity, reach and sentiment
- Work collaboratively with teams across Fundraising & Engagement and the broader business to align media activity with broader organisational initiatives.
You're a natural storyteller who enjoys connecting people with meaningful stories and outcomes. Coming from a journalism, media relations, public relations or communications background, you excel in fast-paced environments and embrace the variety that comes with no two days being the same.
To be successful in this role, you'll demonstrate:
- Experience in media relations, communications, journalism or public relations
- Exceptional writing, editing and verbal communication skills
- The ability to identify and develop compelling stories and media opportunities
- Strong relationship-building skills and confidence engaging with stakeholders at all levels
- Resilience, initiative and the ability to work through challenges to achieve outcomes
- Excellent organisational skills and the ability to manage competing priorities
- Sound judgement and an understanding of reputation management, privacy and sensitive communications
- A collaborative approach and willingness to support broader team objectives.
- A degree in Marketing, Communications, Media, Public Relations, Journalism or equivalent experience
- Approximately 3-5 years' relevant industry experience
- Experience developing media releases, media pitches and communication materials
- Exposure to media monitoring platforms, content management systems, social media channels or CRM systems such as HubSpot will be highly regarded
- Experience within healthcare, emergency services, not-for-profit organisations, regional media or community-focused environments will be highly desirable.
The RFDS (Queensland Section) is a leader in delivering aeromedical and primary healthcare to regional, rural and remote communities. We value our people and are passionate about improving health outcomes for Queenslanders by ensuring access to essential health services, no matter where they live, work or travel.
You’ll be driven by purpose not tasks; it's about being part of an organisation where, whatever your role, you make a difference each day to people’s lives. We offer flexibility so you can look after your well-being and commitments, getting the very best from life professionally and personally.
By joining the RFDS (Queensland Section), you will have access to the following:
- A highly competitive salary + super
- Access up to $18,550 tax-free benefits – increasing your take home pay!
- Work with people who are passionate about our purpose and proud of their contribution
- Access to our Employee Assistance Program including counselling, nutrition sessions, financial sessions, and legal advice
- Private health insurance discounts
- Full uniform allocation
- Access to our Fitness Passport (for staff and family members)!
- RemServ Rewards, where members receive cashback benefits on purchases from hundreds of leading Australian retailers, including groceries, fashion, technology and travel.
This role will close 28 September 2026 but don’t delay – shortlisting will begin immediately!
For further information regarding this role please contact RFDS Talent Acquisition on 07 3852 7553 or recruitment@rfdsqld.com.au
Please note: Successful candidates will be subject to a police check and may be required to undergo a medical assessment and pre-employment drug and alcohol testing. You must possess a valid, unrestricted Australian Driver's Licence.
The RFDS acknowledges the Aboriginal and Torres Strait Islander peoples as the first inhabitants of the nation and the Traditional Custodians of the land. The RFDS is committed to eliminating all forms of discrimination in the provision of healthcare. We embrace diversity and welcome all people irrespective of faith, ethnicity, sexual orientation or gender identity.
The RFDS is committed to the protection of human and legal rights, including the rights of children, young people and adults to be safe, heard and cared for. In upholding the Universal Principle, RFDS is committed to creating an organisational environment that ensures Aboriginal and Torres Strait Islander children and their families feel welcome, safe, valued, included and respected.
