Retention and Development Manager
The Royal Flying Doctor Service of Australia (RFDS) is one of the largest and most comprehensive aeromedical organisations in the world. Using the latest in aviation, medical and communications technology, we deliver extensive health care and 24-hour emergency service to those who live in and travel through remote, rural and regional Australia.
The Royal Flying Doctor Service South Eastern Section seeks to appoint a Retention and Development Manager based at Sydney. This role will lead the development and implementation of retention and development strategies to achieve the organisation’s aim of becoming best in class in securing and retaining individual donors and, through exceptional communications and supporter care, engaging them more deeply in the organisation’s work in order to maximise loyalty and life time value. Leading a team of 6 fundraising professionals, this role will meet ambitious donor retention and income growth targets through:
- significantly enhancing existing supporter relations processes
- designing and implementing new methods and programs to engage supporters
- significantly improving supporter retention across regular giving, bequests and middle donors
- actively promoting upgrades and reactivation strategies
- working across digital, print, telephone, SMS and social channels
- managing the integration of fundraising across departments to ensure a full ‘program approach’ to increase the effectiveness of fundraising strategy ambitions
With experience in supporter retention, loyalty programs and/or customer relationship marketing (CRM) strategies to drive increased engagement, preferably in a fundraising environment, and a deep understanding of fundraising streams particularly across direct mail, bequests, supporter care and community fundraising, you will be able to demonstrate your abilities in:
- leading, motivating and managing a team to deliver goals
- successfully developing and implementing a multichannel supporter retention and development strategy
- knowledge of supporter insight techniques such as surveys, data analysis and focus groups
- successfully managing multiple projects, project teams and suppliers to achieve KPIs
- identifying key growth opportunities as part of a team of senior fundraising managers
- managing a substantial budget and meeting financial and operational targets
To apply: forward your resume, a cover letter outlining how you meet the qualification/skills requirements and copies of your qualifications to careers@rfdsse.org.au
Any published closing dates are estimated, the RFDS SE aim to fill vacancies as quickly as possible. This means that we will close adverts as soon as we have found the right candidate and this may be before the published closing date. We would therefore advise interested applicants to submit an application as early as possible.
RFDSSE is an equal opportunity employer
